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Macy's "Glamorama" brings fashion, fantasy, music and magic to downtown L.A.

By Wemi Opakunle

September 18, 2010

Macy’s Passport Presents Glamorama took over downtown L.A and brought out VIPs and celebrities for a good cause. Just as in years past, Macy’s was able to continue their commitment to being a leading supporter of AIDS beneficiaries by donating nearly $1 million dollars in support of APLA and Project Angel Food. The event was a well thought out combination of fashion, fantasy, music and magic. "So you think you can dance" choreographer Brian Freidman seamlessly wove intricate and elaborate dance routines into the show’s presentation.

Macy Gray exhibited her unique, raspy voice and had the crowd singing along while Singer / Song-Writer Eric Hutchinson was as charming as they come.

Earlier, The red carpet was a bustling scene of both long time supporters of the event, as well as some fresh faces. Amongst the stars were Serena Williams, Brandy, Eric McCormack, LaToya Jackson, Sara Rue, Los Angeles Mayor Antonio Villaraigosa, Glee’s Mark Salling, 90210 star Michael Steger and many more.

The event’s main attraction was of course the fashion show. Models stomped the runway, showcasing the latest in tomorrow’s fashions by Tommy Hilfiger, Hugo Boss, Material Girl Collection, Chris March, Calvin Klein, Tracy Reese, Just Cavalli, INC, 2(x)ist, Felina/Jezebel and Marc by Marc Jacobs.

Check out more photos and interview snippets at the Rue de Chic blog.

For a sneak peek of what it took to put this show together, click here.

Image courtesy of Fitz Carlile Photography ( & Apple and Cheese Photography (